Affinity diagramming has long been used in business to organize large sets of ideas into clusters. In UX, the method is used to organize research findings or to sort design ideas in ideation workshops.
Workshops
Affinity Diagram — NN/g
Knowledge
How Solo Freelancers Can Land Massive Gigs — Better Marketing
User interviews have become a popular technique for getting user feedback, mainly because they are fast and easy. Use them to learn about users’ perceptions of your design, not about its usability.
Interviews
User Interviews: How, When, and Why to Conduct Them — NN/g
Knowledge
User Interview: How To Ask Good Questions — UX Knowledge Base Sketches
While interviewing users may seem to be an easy task — “You are just asking some questions, and the interviewee gives some answers, and that’s it, right?” Well, not really.
Interviews
User Interview: How To Ask Good Questions — UX Knowledge Base Sketches