The Jobs-to-be-Done Market Discovery Template is a framework that entrepreneurs, startups and managers can use to define a target market through a jobs-to-be-done lens. Using it mitigates the risk of targeting a phantom or overserved market as it directs the user to define a market around an underserved job.
Startups, Biz Dev
The Jobs-to-be-Done Market Discovery Template — JTBD + Outcome-Driven Innovation
Knowledge
How to Build a Bulletproof Product Design Strategy
Designers can have a more significant impact than pushing pixels and can help with the totality of what we produce. But this can only be achieved when product design is implemented from the start, at the strategy level.
Startups
How to Build a Bulletproof Product Design Strategy
Wireframe reveals the stories behind user experience design and how it helps technology fit into our lives. It’s a unique, highly produced podcast for UX/UI designers, graphic designers, and the design-curious. Hosted by Khoi Vinh, one of Fast Company’s 100 Most Creative People in Business.
