Designers can have a more significant impact than pushing pixels and can help with the totality of what we produce. But this can only be achieved when product design is implemented from the start, at the strategy level.
Startups
How to Build a Bulletproof Product Design Strategy
Proof of concept in software development is a controversial topic. The person that came up with a software idea is usually convinced of its relevance. And stakeholders usually don't want to spend time on something that is not even going to be included in the final product.
